How to increase gift card sales through employee engagement? Did you know that one of the best ways to increase retail gift card sales is through employee engagement? When employees are engaged and excited about selling gift cards, they are more likely to sell more cards. Here are some tips on how to engage your employees …
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Untapped sales channels for your gift cards Are you missing out on sales channels for your gift card programme? Working for a brand is never simple- and taking the time out to create those connections to enhance your programme can feel like dead time – but believe us – it never is! Here are our tips …
Cool ways to differentiate your gift card programme As a retailer or brand, you might be stuck on ideas to make your gift card programme even more powerful. Here are some tips you might enjoy! 📦 Think outside the box.Did you know you can apply uber and ubereats gift cards to previous rides and orders up to 30 …
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Should You Connect Your Gift Card Sales to a CSR Initiative? Are you considering promoting gift cards in a new way? What are the benefits of tying in your gift card with your CSR initiatives? We explore the merits – and some ideas in this post. There are a number of reasons why businesses …
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Adjusting your gift card website settings What happens when you play with the default settings on your gift card page on your site? Probably a lot more than you think! Get a focus on conversions with just a few tweaks to your retail gift card page. Here’s where we have seen huge changes for clients. ➡️ Write …
Picking your gift card partner When it comes to gift cards, you want to make sure you are partnering with the best of the best. Not all gift card providers are created equal, and you need to make sure you are working with an agency that can provide your customers with a great experience. By …
Our Takeaways from IMA Europe Amsterdam Meet 2022 Last week our team (Rocío, Sarah and Jagrit) attended the IMA Europe Amsterdam Meet. The event had a great lineup of speakers and panelists. All the sessions were very insightful and some great discussions were held in the panels. These are some of the major highlights and takeaways for us: Some great …
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Getting a global perspective on gift cards In an ideal world, managing a gift card programme would be simple. You’d have a clear understanding of the regulatory environment in each market, consumer spending trends, and the best way to accept and process payments. But with consumers increasingly shopping across borders, it’s more important than ever …
Ensure your customers know you sell gift cards Your gift card programme only works if it’s getting sales! Here, we provide our top 5 tips for ensuring your customers know you sell gift cards: 5 in 6 consumers admit to making an impulse purchase in-store, yet many retailers aren’t effectively using the space around their …
New technology that will change gift cards It’s no secret that gift cards are becoming more and more popular. In fact, a recent study showed that 66% of people would prefer to receive a gift card over a physical present. People are even picking up crypto gift cards as gifts! New technology is changing the …
